The Strategy
In early 2025, ComfiArt partnered with EarthFresh to deliver a comprehensive solution for their promotional apparel needs and create a seamless, private e-commerce platform for their employees. This collaboration included the sourcing of high-quality, custom apparel and the development of a secure, white-labeled e-commerce landing page. Our goal was to enhance EarthFresh’s brand identity while providing an easy, efficient way for employees to purchase exclusive company-branded items.
The Challenge
EarthFresh sought an exclusive, streamlined method to provide their employees with branded apparel. The challenge was to develop a private, secure platform that allowed employees to browse and purchase custom apparel, all while maintaining brand consistency and ensuring a smooth user experience for both product sourcing and e-commerce functionalities.
We Delivered
Apparel Sourcing Services:
- Exclusive Supplier: ComfiArt became the exclusive partner for sourcing all of EarthFresh’s promotional apparel.
- Product Customization: We provided a wide range of apparel options, including T-shirts, polos, outerwear, and hats, with customization options such as screen printing and embroidery to reflect EarthFresh’s branding.
- Logistics & Fulfillment: Managed the entire sourcing and fulfillment process, ensuring timely delivery to both EarthFresh’s Atlanta and Canada headquarters.
- Quality Control: Ensured all apparel met the highest standards for durability, color retention, and brand consistency.
E-Commerce Landing Page Development:
- Exclusive Access: Developed a password-protected, white-labeled e-commerce landing page, exclusively for EarthFresh employees.
- Brand Consistency: The page was fully customized with EarthFresh’s logos, colors, and fonts to maintain brand integrity.
- E-Commerce Functionality: Integrated secure checkout functionality with payment gateways such as Stripe and PayPal, allowing employees to make purchases effortlessly.
- Reporting & Analytics: Provided detailed reporting on employee engagement, sales, and inventory levels to ensure that EarthFresh could manage their apparel needs efficiently.
- Ongoing Maintenance: ComfiArt provided regular updates, security patches, and customer support to ensure the landing page's continued success.
Impact
This partnership provided EarthFresh employees with an easy, engaging way to access company-branded apparel while strengthening EarthFresh’s brand presence. The seamless integration of product sourcing and a private, white-labeled e-commerce platform set a new standard for employee engagement and brand promotion within the company.
What We Delivered
Apparel Sourcing | E-Commerce Development | Ongoing Support
- Exclusively sourced custom apparel for EarthFresh employees, delivering high-quality products that aligned with the company’s branding.
- Developed a secure, user-friendly e-commerce landing page, offering EarthFresh employees an exclusive shopping experience.
- Ongoing maintenance and customer support to ensure optimal platform functionality and employee satisfaction.
This collaboration demonstrates the power of combining branded apparel sourcing with modern e-commerce solutions to enhance both employee experience and brand loyalty.